However, in regards to the game's exact revenue tally, Playforge isn't willing to play ball just yet. "It's inspiring, as we continue our commitment to constantly innovating with fun, highly functional and sometimes pretty ridiculous content for our players." "Making it into Apple's top 10 grossing list this year is a colossal milestone for us," said Zombie Farm creator Vince McDonnell. In addition, The Playforge reveals that fans have clocked more than 46 million hours of gameplay and completed a total of 62 million brain-raiding invasions. Nonetheless, Zombie Farm - released in February - has been downloaded 7.3 million times to date the last 1.3 million within the last month and can currently call on a monthly active userbase of 2 million. The Playforge, the developer of freemium release Zombie Farm, had much of its work done for it on this particular score, with the release of Apple's iTunes Rewind 2010 countdowns naming the studio's release as the top grossing freemium title in the US of 2010.Ĭoming in at number six on the countdown, Zombie Farm has been able to outpace other freemium titles, perhaps most notably Zynga's high-flying Farmville, throughout the course of year although, on this case, it's worth noting Farmville didn't see the light of day until late June. Tracking the revenue it's generated from such sales is the key question. No longer is publishing standard sales figures a particularly popular move for many developers at this time of year enough to determine an app's success.
The rise of the freemium model has made differentiating App Store heroes from the also rans a trickier business.